A brilliant campaign being run in the USA by the American Red Cross identifies that babysitters, particularly teenage babysitters, often have little knowledge or basic skills when it comes to health and safety or child care.
The campaign features two "must see" ads:
The first shows a number of babysitting disasters and dramas and babysitters clearly not coping.
The second is from the children's point of view, urging all babysitters to go online and take the course.
The ad campaign is very funny, but also slightly alarming, given most of the situations in the campaign have probably either happened in your home or could very easily happen at any time.
They aren't all emergency or dramatic situations. Some are very mundane basic parenting situations we have all had to face, but not necessarily as a childless teenager.
The Red Cross asks the questions: Do you know how to calm a crying baby? Or how to handle a conflict between two children? How about what to do if a child has a tummy ache?
The Red Cross has initiated a brilliant online course for would-be babysitters called Babysitting Basics. Via the web, babysitters can learn how to help kids have fun, while keeping them safe and following household rules. There’s also a Babysitter's Training classroom course run by the Red Cross.
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